Thursday, January 27, 2011

TODAY'S FIVE FACTS ABOUT ENTERTAINMENT MARKETING

-Twitter users made an average of 10 visits to the microblogging site in November 2010, up from an average of 7.3 visits in November 2009, according to Experian.

-Some 31% of American and Canadian households own four or more TV sets, according to Nielsen.

-Verizon Wireless mobile subscribers completed a total of 96 million music and video downloads in 2010 — a 42% decrease from 2009, according to an analysis of the company’s quarterly earnings statements.

-Vevo, the ad-supported music video streaming service, steadily grew its audience in 2010, passing 50.6 million viewers for the month of December alone, comScore reports.

-Free downloads will account for 81% of the worldwide app market in 2011, Gartner forecasts.

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